The Junbi Story
Junbi was founded by a team of two couples (four best friends: June, Dan, Anna & Jeremy) who seek to create a movement that draws on the strength of the earth, delivering energy and goodness through matcha, to help you prepare daringly to push your limits and walk your own path.
Our Name
Junbi translates to “preparation” in Japanese. Everything we do is in preparation to serve our customers the best product, customer service, and experience. We spend time vetting the farms in Japan and growing, harvesting, and milling the matcha itself takes tremendous preparation. We also want to help you Prepare Daringly for your days, goals, and wildest dreams.
Fun fact: The word preparation in Chinese (“zhǔn bèi”), Korean (“junbihada”), and Vietnamese (“chuẩn bị”) also sounds like Junbi.
Prepare Daringly
It’s our motto. Prepare Daringly means to break free from your routine, to step outside your comfort zone, to reach further for your goals, and to take on the challenges you’ve been working toward.
How do you Prepare Daringly to live a life filled with curiosity, risk, passion, and courage?
Junbi Princeton
Better Every Cup
Junbi Princeton is a modern matcha and tea café serving the best matcha and boba in Princeton, NJ, just minutes from Princeton University. We specialize in authentic matcha sourced directly from Uji, Japan, refreshing fruit teas, bubble tea, and seasonal drinks made with real, natural ingredients and no artificial flavors or powder mixes.
Junbi is a bright, welcoming space for students, families, and professionals, and the perfect spot to study, meet friends, or grab a pick-me-up on Nassau Street. At Junbi Princeton, we believe in “Better Every Cup.” Taste the difference that care, quality, and community make, one cup at a time. If you’re searching for the top matcha, tea, or boba café in Princeton, we’ve got you covered!
BETTER INGREDIENTS
Better Community
Better Every Cup